Why We Became a 1Password Reseller: Security as a Growth Engine

Sep 1, 2026

Reading Time: 2 minutes

Password management remains one of the most overlooked weak points in SME Cyber Security — and it’s exactly where we’ve chosen to expand our stack.Every security stack has a weak point that has nothing to do with firewalls or endpoint detection. It’s the password sitting in a browser’s autofill, reused across a dozen accounts, or written on a sticky note under a keyboard. We’ve spent years building out the technical layers of our security offering, and this year we’ve been asking a simpler question: are we actually helping clients solve the credential problem, or just telling them to use a password manager and hoping they do?

Why We Became a Password Management Reseller

That question is why we’ve become a reseller for 1Password.

It’s a small addition on paper. In practice, it changes something we’ve wanted to fix for a while. Clients have always been able to buy password management themselves, and plenty do. But when it sits outside our stack, it sits outside our visibility too. We can’t support what we can’t see, and we can’t build it into onboarding, offboarding, or incident response if it’s a separate subscription a client manages on their own. Bringing it in-house means credential management becomes part of the same conversation as everything else we do, not a bolt-on a client has to remember to mention.

The Cost Barrier to Password Management Adoption

There’s also a cost story here, and it’s a genuinely good one. Becoming a reseller means we can pass on meaningfully better pricing than clients would get buying direct, alongside a set of licenses we can use internally and for demonstration. That matters because the biggest barrier to proper password management for a growing SME has rarely been convincing the owner it’s a good idea. It’s been justifying the line item. Reducing that friction means more of our clients actually adopt it, rather than nodding along and reusing the same password for their accounting software and their email.

A Deliberate Addition to an Integrated Stack

This fits a pattern we try to stick to. We don’t chase every vendor partnership that comes across our desk. Technology moves fast enough that loyalty to any single vendor is a liability, not a virtue, and we’d rather stay independent and recommend what genuinely works. But every so often something comes along that closes a real gap rather than adding another logo to a slide. Password management has been that gap for a while. It’s unglamorous, it’s not going to win anyone an award, and it’s one of the most consistently exploited weaknesses in small business security regardless.

We’re rolling this out as part of our existing cyber security offering rather than as a standalone product, which is deliberate. The value of one team managing security, connectivity, cloud and support together is that nothing has to be stitched together by the client. Adding password management to that stack is a small step in isolation. But it’s one more place where a client would otherwise have to manage a separate vendor relationship, a separate invoice, and a separate point of failure, and now they don’t have to.

What Old-Fashioned Password Management Is Really Costing You

If you’re an SME still managing passwords the old way, in spreadsheets, shared documents, or whatever your team happens to remember, it’s worth asking what that’s actually costing you in risk. It’s rarely the technology that’s the barrier. It’s usually just nobody making it someone’s job to fix.

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Geordie Hogarth

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